While many online therapy platforms focus on cash-pay clients, often charging huge sums, Grow Therapy connects clients to qualified, in-network therapists. It offers therapy and psychiatry services for kids, teens, adults, and couples. Grow Therapy has over 15k therapists and is in-network with tons of insurance plans, including some Medicaid and Medicare. Cash-pay rates range from $75–$250+ per session, depending on the provider.
Grow Therapy at a Glance
Pros & Cons:
- Services for kids & teens, adults, and couples
- Many filters available to search for a provider
- Most providers accept major insurance plans
- Affordable cash pay options for 50-minute therapy sessions
- Over 15k therapists available nationwide
- Some states may have a smaller provider selection
- Cash-pay prices are not set and vary by provider
- Not all providers offer video and text sessions
Preview Grow Therapy:
Grow Therapy is an online mental health platform that matches clients with online and in-person therapy and psychiatry services. Grow Therapy is available in all 50 US states and offers a range of therapy services for kids and teens, adults, and couples, as well as medication management. Generally, you can anticipate out-of-pocket costs from $75–$250, depending on the provider and what type of care you’re looking for. However, most providers on Grow Therapy accept insurance, including some Medicare and Medicaid plans, making costs significantly lower.
Signing up for Grow Therapy is a quick and easy process, with everything taking as little as 10 minutes (though we recommend taking your time when looking through therapists’ profiles!). Once you find a provider, Grow Therapy can connect you with them within a couple of days. All online therapy and medication management appointments happen through the Grow Therapy platform. All cash-pay costs are clearly labeled on each provider’s profile page, making it easier to budget for out-of-pocket costs with no surprises.
While Grow Therapy could be an excellent option for some, those looking for care for children under age six and people needing specialized in-person care will likely need to seek out an alternative. If you’re looking for therapy but you don’t have behavioral health insurance, both BetterHelp and Online-Therapy.com might be better options. If you’re looking for cash-pay psychiatric services, Brightside Health could be a more affordable option.
Editor's Note
We regularly review and update our reviews to ensure accuracy. On this most recent update, we completed a full fact-check of the article and added information about Grow Therapy’s new Care Coordination program.
Detailed Review of Grow Therapy
Grow Therapy is an online mental health platform that provides online and in-person therapy and psychiatry services. Grow Therapy is available in all 50 US states and offers a range of services for kids and teens, adults, and couples, plus medication management. Most Grow Therapy clients use insurance to pay for services. Copays vary by your individual insurance plan, but often range from $0–$50+. Cash prices at Grow Therapy range from $75–$150 for therapy and $80–$250 for medication management and are clearly listed on each provider’s profile.
Continue reading for a detailed review of our experience, as well as our scoring breakdown below:
Review our scoring criteria for online therapy platforms here.
Review our complete editorial policies here.
Utilizing the Therapist Directory
Signing up for Grow Therapy is a quick and easy process, with everything taking as few as 10 minutes. By far, the longest part of signing up with Grow Therapy is selecting your own therapist. We highly recommend that you read as many provider profiles as possible to make a well-informed decision.
Grow Therapy offers online or in-person services, so first you must decide which is the best fit for you. Either way, you will select your state and choose whether you will be using insurance benefits or paying out of pocket. In the provider directory, you can filter for gender, ages treated, identities, and availability. These filters help narrow down your selections so you can find a provider you like without having to look through options who wouldn’t work for you.
Each provider clearly states their cash rates, licenses, years in practice, and their next available session. If you click “View Profile,” you will be able to read a detailed bio that includes insurances accepted, treatment methods utilized, and specialties. Once you find a provider you think will work well for your personal goals and schedule, simply click “Book Appointment.” You will receive an email with a link to your new patient portal and you’ll complete a depression assessment, an anxiety assessment, and a brief intake form.
Using the filters in the directory made my search for a therapist really quick. I was able to read several profiles and quickly determined who was going to be a good fit for my goals and my schedule. I also loved that the cash-pay rates were clearly listed on the therapist’s profiles.
Grow Therapy’s Platform
All online therapy and medication management appointments happen through Grow Therapy’s telehealth platform. A link to your session will be sent to you through your email and in a text message the day before and the day of your appointments. Therapy sessions are 50 minutes long and medication management appointments are 30 minutes long.
During your initial appointments, you will discuss your symptoms, goals, and what medications you are currently taking. If you attend a medication management appointment and your provider feels you need a new medication or you need a refill, they will send your prescription to your local pharmacy for quick pick-up. Grow Therapy providers can prescribe non-controlled medication for anxiety and medication for depression, but you can’t get controlled substances like stimulants or benzodiazepines through Grow’s providers.
Therapy
Therapy with Grow Therapy was truly a great experience. The website was easy to navigate and I didn’t need to reach out to customer service once. Anything I needed to find was clearly labeled and there were plenty of therapists available in my state. Using the patient portal was simple and I input all my information seamlessly.
After I booked my session, I was emailed a link to fill out two assessments and a brief intake form. The assessments were standard depression and anxiety assessments and took under five minutes to complete. The intake form asked questions about my goals, any medications I was taking, and anything else I wanted to share with my therapist.
The day before and the day of my therapy session I was sent an email and a text message with a link to join my session, and I was able to enter the meeting room without any issues.
I was very happy with my choice of therapist, and even though we had just met, she immediately put me at ease. I also loved that she shared her screen with me and we were able to discuss a feelings wheel together. It helped me better explain the complex emotions I had around certain topics. The day after my session, my therapist emailed me various resources we discussed during our session. I was very impressed with the experience from start to finish.
Medication Management
Medication management with Grow Therapy works similarly to its therapy process. I was asked to fill out the depression and anxiety assessments and an intake form. However, since I had previously filled these out just the day before, the website offered to automatically fill in my answers from the previous forms. This definitely saved time and is something I have not seen on other platforms.
There did not seem to be as many medication management providers available as there were therapists in my state. However, I was still able to find a provider who matched my personal criteria and get an appointment within a couple of days of signing up.
The appointment I booked was for 30 minutes, but my provider actually spent almost 45 minutes talking with me. She was very detail-oriented and asked me a lot of clarifying questions about the medications I was currently taking. Something that impressed me was she asked me about all of my medications, not just the ones I was taking for my mental health symptoms.
We discussed the possibility of changing one of my medications and when I asked how I would get this potential medication, she said it would be sent to my local pharmacy. Ultimately, we decided as a team that I would remain on my current regiment and she would reassess me in three weeks. I liked that she was thoughtful and precise in her knowledge of medications, and listened to how I felt. I left the medication appointment once again feeling very impressed with Grow Therapy.
Cost & Insurance
Most clients pay for therapy and psychiatry services using their health insurance. Copays are as little as $0 for some clients, while others may pay $20+ per session. Copayments vary based on individual clients’ insurance coverage, and there are no additional fees beyond the insurance copay.
Providers also accept cash payments, generally ranging from $75–$150+ for therapy and $80–$250+ for medication management. If choosing cash pay, clients can find the amounts listed on each provider’s profile.
Who Does Grow Therapy Serve?
Grow Therapy is available in all 50 US states, offering a wide range of services for children (6-12), teenagers (13-17), adults, and couples, as well as medication management. Grow Therapy’s all-in-one platform makes it easy to find therapists who are in-network with your insurance.
Grow Therapy offers the flexibility people need to get fast, affordable care. It takes a wide variety of insurance plans, including Medicaid and Medicare in some states. Clients can book quickly—usually within two days—after choosing the provider they want to see. This is different from many online therapy platforms that provide automatic therapist matching. It also offers simple rescheduling and cancelation options, and doesn’t require a subscription, so clients can explore therapy without a daunting up-front commitment.
One unique offering from Grow Therapy is its Care Coordination program for clients who come to Grow but end up needing a higher level of care. Instead of leaving people to find higher-touch care on their own, providers on Grow Therapy can easily refer clients to the Care Coordination team, who can help them get set up with a partner program that better fits their needs, including Charlie Health for virtual IOPs, Equip Health for eating disorder treatment, and Navigator Healthcare for substance use treatment. So, while Grow Therapy isn’t set up for high acuity care, it has a system in place to help match patients with the level of care appropriate to their needs.
User Reviews
Grow Therapy does not have an Apple app or a Google Play app, so most user reviews we could find were from Trustpilot. Trustpilot contributors gave Grow Therapy a 4.8-star rating overall with more than 5,000 reviews. Most positive reviews had excellent things to say about their therapists, however, some users had occasional technical problems or seemingly isolated issues with customer service.
Reviews from Trustpilot | 4.8 out of 5 stars | 5,260 reviews
Positive reviews from Trustpilot include users noting that Grow Therapy’s providers are amazing and very helpful. One user stated that in just three weeks, she has already witnessed a significant improvement in her mental wellness.
Negative reviews from Trustpilot include reports of problems with customer service. Several clients have stated that they are not receiving replies to their inquiries and that most of their emails and chat messages are only being answered by a bot. These issues seem to be isolated problems and not indicative of most people’s experience.
Reviews from Reddit | r/socialwork, r/therapy
Positive reviews from users on Reddit about Grow Therapy noted how easy it is to find a therapist match and commended their telehealth platform.
Negative reviews from users on Reddit about Grow Therapy focus on their therapists canceling their appointments. A client stated that her therapist kept canceling their appointments and did not give her a reason as to why. With platforms like Grow Therapy, therapists have a lot of freedom, so isolated incidents like these likely don’t speak to most peoples’ experience.
Alternatives & Competitors
While Grow Therapy could be a great option for many, it won’t be right for everyone. Headway is another platform very similar to Grow Therapy that offers many of the same features, however, it is only available for those with an in-network insurance plan, whereas anyone can use Grow Therapy. BetterHelp’s subscription-based platform may be a good alternative for those without insurance.
Headway
Price: $20–$50+ copay per session
Insurance Accepted: Yes
Medication Available: Yes
Grow Therapy and Headway are fairly similar in that they are both insurance-based therapy provider platforms. However, Grow Therapy is available in more states than Headway and the profiles with Grow Therapy clearly list cash pay costs. Headway seems more intended for those who wish to use insurance and there are no clear costs listed.
Grow Therapy has a few built-in resources including mindfulness exercises and resources that therapists can send to clients. Headway lacks these extra features. However, most Headway therapists will send you resources via email if you discussed them during your live session.
Learn more about the differences in our full Headway review.
Pros & Cons
- Both medication and therapy available on the platform
- Easy to access in-network care
- Options for people of all ages
- No cash-pay option
- No way to message provider between sessions
- May be difficult to find certain modalities
Betterhelp
Grow Therapy and BetterHelp are very different platforms. While Grow Therapy offers both online therapy and psychiatry appointments, BetterHelp only offers online therapy services. Furthermore, BetterHelp is a subscription-based online therapy service with a monthly cost. Grow Therapy providers charge you per session and each provider sets their own fees.
Another big difference between Grow Therapy and BetterHelp is insurance. Almost all of Grow Therapy’s providers accept insurance, whereas BetterHelp does not accept insurance at all. If you select a provider who does not accept your insurance, your Grow Therapy provider can create a superbill for you. This is not something that BetterHelp’s therapists can do at this time.
BetterHelp has extra features built into its website and app, including a journal and group webinars, which Grow Therapy does not provide. However, it does seem like most therapists with Grow Therapy will send emails with additional resources as needed.
Learn more in our BetterHelp review.
Pros & Cons
- More than 30,000 therapists to choose from
- Financial aid available
- Same-day appointments offered by many providers
- No forms of insurance accepted
- Choice of first therapist is very limited
- Not all providers offer video and text sessions
History & News About Grow Therapy
- Year Founded: 2020
- Founders: Manoj Kanagaraj, Jake Cooper
Manoj Kanagaraj and Jake Cooper are the co-founders of Grow Therapy.1 They founded the company in October 2020 and, as of January 2025, earned $75 million in Series B funding to continue expanding its services.2 It’s actively adding more providers to the platform, and works with almost every major insurance provider, including Medicare and Medicaid in select states.
As of February 2025, after several rounds of testing, Grow Therapy has rolled out an AI ambient listening tool to all the therapists on its platform. This allows for providers to be more present in sessions, as the software provides therapy notes and visit summaries that can be sent to clients. The software was developed in-house, and both the therapist and client must consent to its use.3
On May 28, 2025, Grow Therapy announced its Care Coordination program that helps streamline referrals to alternative providers, such as IOP and MAT programs, for clients needing higher levels of care.4
Frequently Asked Questions
What Credentials Do Grow Therapy Providers Hold?
All Grow Therapy providers are fully licensed in the states in which they practice. Each provider who joins Grow Therapy goes through a vetting process by a live person and must submit proof of their licensure.
How Do I Choose a Provider on Grow Therapy?
You will choose your therapist or medication management from the Grow Therapy directory. Each provider will have a detailed profile which includes their cash pay rates, insurance accept, and specialties.
Can I Switch to a New Provider on Grow Therapy?
Yes, you can switch providers at any time. It is always recommended you let your current provider know you will be switching. To switch providers, all you need to do is select a new one from the directory.
Who Is Eligible for Medication With Grow Therapy?
Medication can be prescribed to those six years and older. For kids and teens seeking medication management, it is vitally important for parents to be involved with the process. Providers may choose to not medication those under a certain age and instead suggest therapy as a first option.
Where Is Medication Management Available Through Grow Therapy?
Grow Therapy medication management is available in most states. You can easily filter for medication management in the directory to see if it is available where you live.
How Do I Get My Medications With Grow Therapy?
Any medications your provider deems necessary will be sent to your local pharmacy. You will be able to pick it up when it is convenient for you and you will pay your co-pay for medications or an out-of-pocket cost.
Can I use my FSA or HSA Funds on Grow Therapy?
Yes, most providers with Grow Therapy will accept HSA funds for services.
How Can I Cancel My Account with Grow Therapy?
There does not appear to be a way to cancel or close your account with Grow Therapy. However, you can notify your provider that you will no longer be using their services and simply not attend any more sessions.
Does Grow Therapy Offer Refunds?
Refunds are offered on a case-by-case basis and you must reach out to your provider.
Is Grow Therapy Legit?
Yes, Grow Therapy is a legitimate mental health platform and is HIPAA-compliant.
ChoosingTherapy.com strives to provide our readers with mental health content that is accurate and actionable. We have high standards for what can be cited within our articles. Acceptable sources include government agencies, universities and colleges, scholarly journals, industry and professional associations, and other high-integrity sources of mental health journalism. Learn more by reviewing our full editorial policy.
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Knapp, A., Jennings, K., Griffin, A., Emerson, S., and Johnson, A. (2023) 30 Under 30: Grow Therapy Profile. Retrieved from https://www.forbes.com/30-under-30/2023/healthcare and https://www.forbes.com/profile/grow-therapy/?sh=3ef8fd155c79
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Cooper, J. (January 12, 2025). Grow therapy announces $75m Series B raise. Retrieved from https://growtherapy.com/blog/series-b/
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Grow Therapy. (February 19, 2025). Grow Therapy Launches AI-assisted Clinical Tools to Enhance Client and Provider Experience. Retrieved from: https://growtherapy.com/blog/grow-therapy-launches-ai-assisted-clinical-tools/
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Gliadkovskaya, Anastassia. (May 28, 2025). Grow Therapy launches care coordination program to streamline referrals to higher levels of care. Fierce Healthcare. Retrieved from: https://www.fiercehealthcare.com/providers/grow-therapy-launches-care-coordination-program-higher-levels-care
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Grow Therapy. (2025). How It Works. Retrieved from https://growtherapy.com/wp/how-it-works/
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Carloni, Karen. (September 13, 2024). Headway Therapy Review 2024: Pros & Cons, Cost, & My Experience. Retrieved from https://www.choosingtherapy.com/headway-review/
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Church, Matthew. (February 5, 2025). BetterHelp Review 2025: Cost, Pros & Cons, & My Experience. https://www.choosingtherapy.com/betterhelp-review/
We regularly update the articles on ChoosingTherapy.com to ensure we continue to reflect scientific consensus on the topics we cover, to incorporate new research into our articles, and to better answer our audience’s questions. When our content undergoes a significant revision, we summarize the changes that were made and the date on which they occurred. We also record the authors and medical reviewers who contributed to previous versions of the article. Read more about our editorial policies here.
Author: Abigail Rueger, MA (No Change)
Medical Reviewer: Benjamin Troy, MD (No Change)
Primary Changes: Added information on Grow Therapy’s Care Coordination program. Fact-checked and edited for readability and clarity.
Author: Abigail Rueger, MA (New Author)
Medical Reviewer: Benjamin Troy, MD (No Change)
Primary Changes: Updated information on Grow Therapy’s telehealth video platform. Added information to “History & News About Grow Therapy” regarding its recent $75 million Series B funding. Fact-checked and edited for readability and clarity.
Author: Caitlin Bell, MA (No Change)
Medical Reviewer: Benjamin Troy, MD (No Change)
Primary Changes: Reviewed and revised entire article where necessary to improve factual accuracy, clarity, and enhanced readability. Updaeted geographic coverage area to all 50 states, changed session length from 60 minutes to 50 minutes, improved accuracy regarding cash-pay pricing, updated Grow Therapy patient reviews section,
Author: Caitlin Bell, MA (No Change)
Medical Reviewer: Benjamin Troy, MD (No Change)
Primary Changes: Added new editorial rating, updated summary block, and all related features.
Author: Caitlin Bell, MA (No Change)
Medical Reviewer: Benjamin Troy, MD (No Change)
Primary Changes: Added review summary and features.
Author: Caitlin Bell, MA
Medical Reviewer: Benjamin Troy, MD
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