Ash is a free AI chatbot offering mental health support through a clean, easy-to-use app. It labels itself as “AI Therapy,” and while it can definitely be a helpful tool, it’s certainly not a replacement for person-to-person therapy. Users can choose to either talk or text in the app, then see patterns and receive check-ins on previous topics discussed.
The app is completely free for now, so if you’re looking for a tool to help you process between therapy sessions, a safe place to vent, or a voice to chat with if you’re lonely, Ash could be worth a try.
Ash AI Therapy
Cost: Free (for now)
Chatbot’s Role: Closest to a coach; not a replacement for therapy
App Features: AI chatbot, weekly insights
Pros & Cons
- Free to use (at least for now)
- Clean, beautiful interface
- Multiple voices to choose from
- Summarizes conversations & gives insights
- Lots of follow-up conversation options
- Unclear when/how much users will have to pay
- Voice can sometimes be glitchy
Ash at a Glance
The Ash app is incredibly easy to use. Simply download the app, pick which voice you’d like to hear (or choose to text instead) and start chatting. Once you feel like wrapping up, you can click on the “Spotlight” button at the top right of the screen and get an overview of the conversation with any insights Ash has. It might highlight something you said during the conversation that felt important and help you find new ways of looking at some of your thought patterns.
After having at least two conversations within a week, you can look at your Weekly Insights in the Journey tab on Sundays. This tab also keeps track of previous conversations, with quick blurbs about what was discussed. The third tab, the Explore tab, offers follow-ups on previous topics, check-in activities, and more.
In general, after using the app for over a week, I was relatively impressed with the way Ash brought back previous conversations and helped me connect dots between my history, current moods, and behaviors. It also felt like a safe place to vent after a difficult day. However, it certainly didn’t feel like a replacement for actual therapy, and told me itself that it doesn’t consider itself to be a therapist. Here was its response when I asked if it was a therapist: “I can’t say I’m a therapist, but I’m trained to provide some of the same support! I’m a bit more limited, though – I’m here to help you work through your thoughts and feelings, and to help you find concrete ways to improve your mood.”
So, for those looking for a helpful mood-boosting tool, Ash could be great. If you’re looking for online therapy, check out Grow Therapy, Brightside Health, or our other favorite online therapy platforms, instead.
Detailed Review of Ash
Ash is an AI chatbot that was built by a team of mental health experts, engineers, and leading AI designers. It’s been trained on “the world’s largest and most diverse dataset of real human therapy,” and has been quality tested by a clinical and advisory team with several leading mental health experts. It’s incredibly easy to use and get started chatting right away.
Review our scoring criteria for AI therapy apps here.
Review our complete editorial policies here.
I spent over a week using Ash daily, and I thought it was a great tool to help me process a difficult conversation, reasons for lack of motivation on a given day, and loneliness after moving to a new city. I like that, when I asked, it told me it had more limitations than a real therapist, but that I could think of it as a place to find “concrete tools to boost my mood.”
I have some concerns about people using it instead of human support for more difficult or higher-acuity mental health concerns, but it does have some built in safety tools. When I asked what would happen if I gave any hints of self-harm or suicide, it told me it would refer me to 988 and other relevant crisis lines and that it’s absolutely not equipped to be a resource for anyone in these situations. When I told it I had a “revelation” and was going to live on the streets and preach my new gospel, it asked a couple of follow-up questions then said multiple times that I should reality test my ideas with my housemate, loved ones, and a therapist before taking action. So while I can’t guarantee its total safety, it does seem to have more nuanced stops in place compared to other AI models like ChatGPT.
Ash did have a few instances where I felt it got stuck in a “question loop” where it continued asking me questions when it would have been more helpful to suggest an action or activity, or simply move on. There were also a couple times when it would mispronounce words, and once the voice went totally haywire—it slowed down to the point of being incomprehensible and was saying gibberish. This was totally fixed after I quit the app and restarted, but it was honestly quite jarring when it happened.
Is Ash Secure & Private?
In general, Ash’s privacy policy outlines how seriously it takes user’s data and sensitive information that may be shared during chats. It claims that all data is stored securely encrypted on its servers, with strict policies to protect data. Users can either opt in or out of sharing their conversation transcripts in order to help Ash improve, but even for those who opt in, no voice data is stored and conversations are scrubbed of any personal information before use.
It does state later in the privacy policy (under “How We Use and Disclose Information”) that it may disclose users’ names and contact information to its service providers and affiliates, which is standard in the industry but may be concerning, especially since there’s no other information about who these third parties are.
It’s worth noting that, when an app like this is free, that means the user is the product. So, be aware that it’s free right now because Slingshot AI (Ash’s parent company) is using your conversations to continue tweaking the model unless you expressly opted out of that mode.
How Much Does Ash AI Cost?
Right now, Ash is free to download and use, with no “upgrade” or “premium” add-on you have to pay for. However, this is temporary, and down the line, Ash is expected to use a subscription model, similar to any other mental health app (or, you know, your Netflix subscription) as the way it makes money.
Who Is Ash AI Best Suited For?
Ash is a good fit for someone with mild mental health needs, who maybe just needs someone else to bounce ideas off of or process a hard day. It’s not to be used in any kind of emergency, and even for more nuanced or moderate mental health needs, it’s in no way a replacement for a therapist. However, I could see myself continuing to use it (while it’s free) as a quick way to process something in the moment or when I’m having a hard day.
Reviews from Apple App Store - 4.7 out of 5 stars | 970 reviews
Positive reviews: Many reviewers mention that Ash can be a great place to vent whenever there isn’t a real human around, noting that Ash’s responses feel “natural” and enjoyed being able to pick a voice that they enjoyed talking to. Several mentioned using it almost like a journal, where they can then track themes and note patterns, made easier by Ash’s “Insights.”
Negative reviews: One reviewer mentioned that the app was pushy, giving the same piece of advice for weeks. “I find that ChatGPT is less pushy and insistent on knowing the correct answer for you, which I think is important when engaging with AI.” Another said they felt Ash was judgmental and made demands of them, making them feel worse.
Reviews from Android App Store - 4.7 out of 5 stars | 1.4k reviews
Positive reviews: Many mention that they love the clean interface, appreciate having a human-sounding voice to respond to them, and have gotten good advice and/or an empathetic listening ear. One reviewer noted that they loved that Ash remembered previous conversations, and another mentioned appreciating being able to go back and read through their thoughts.
Negative reviews: Some negative comments mention that the app doesn’t do a good job of listening to them, or that sometimes all it does is repeat back to them what they’ve already said. Others mention a delayed response time that can feel frustrating. One reviewer stated they wished it would give helpful advice instead of “rehashing painful experiences.”
Reviews from Reddit r/AskTherapist & r/therapists
Positive comments on Reddit mention that it’s a great tool “for what it is,” as long as people understand its limitations, and that it could be a really helpful option for folks experiencing too much shame to share with a human. Multiple commenters added that it’s great for between therapy sessions.
Negative comments mostly discuss a wariness of people using this app instead of getting therapy/real human support. One commenter mentioned that it got stuck in “circular reasoning,” continuing to ask questions and “digging deeper” instead of recognizing when to wrap up a topic.
Alternatives & Competitors
Ash is marketing itself as the “first AI designed for therapy,” giving users a safe space to vent and share unfiltered thoughts without fear of judgment. However, several other apps and platforms exist that fulfill a similar purpose, including Headspace, Wysa, and Youper. Headspace is my top choice, as it combines its AI chatbot with meditations and sleep scapes (what Headspace is known for), mental health coaching, and therapy all in one app.
Headspace
Cost: $12.99 monthly or $69.99 annually
App features: Chatbot, meditations, and therapy/coaching sessions
We like Headspace as it offers a wide range of care options in its one, simple-to-use app. Known for its meditations and sleepscapes, Headspace also offers an AI chatbot named Ebb, along with integrated therapy sessions that can be covered by insurance.
Read more in our Headspace review.
Pros & Cons
- All-in-one mindfulness, AI companion, and real-life therapy
- Quick sign-up process
- Free trial available
- No free content after trial period
- AI chatbot not available as a standalone feature
Wysa
Cost: $99.99 yearly (or $99.99 monthly for coaching)
App features: CBT-based chatbot, self-care library, and live coaching
Wysa is an app based around an AI chatbot designed by psychologists and trained in CBT, DBT, and mindfulness to help users improve their mental health. You can get started using the app with just a nickname, and everything stays completely anonymous. It offers mindfulness exercises, breathing techniques, and more to help users reduce stress, along with CBT exercises to help overcome negative thoughts.
Coaching with a human is also available in the app for an extra cost.
Get more details in our Wysa app review.
Pros & Cons
- User-friendly app design
- Huge self-care library for integrated exercises
- Total anonymity
- Coaching sessions are text-based only
- Limited free content
- Chatbot can be frustrating to use
Youper
Youper offers a responsive, CBT-based AI chatbot designed to guide users through science-backed conversations and exercises for reducing stress and boosting mood. While many rate the app highly on both the Apple App Store and the Google Play Store, some note that it used to have far more meditations and mindfulness exercises and instead now its primary offering is its AI chatbot, which it continues to improve and iterate on.
Learn more in our thorough Youper app review.
Pros & Cons
- 7-day free trial
- Offers assessments for panic, depression, anxiety, and more
- Track your progress over time
- App often freezes
- No free version beyond trial
ChoosingTherapy.com strives to provide our readers with mental health content that is accurate and actionable. We have high standards for what can be cited within our articles. Acceptable sources include government agencies, universities and colleges, scholarly journals, industry and professional associations, and other high-integrity sources of mental health journalism. Learn more by reviewing our full editorial policy.
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Ash. (January 11, 2024). Privacy. Retrieved from: https://www.talktoash.com/privacy
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Ash. (2025). Who We Are. Retrieved from: https://www.talktoash.com/about
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Rueger, A. (June 26, 2025). Headspace Care Therapy Review: Pros & Cons, Cost, & My Experience. ChoosingTherapy.com. Retrieved from: https://www.choosingtherapy.com/headspace-therapy-review/
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Bell, C. (April 30, 2024). Wysa App Review: Pros & Cons, Cost, & Who It’s Right For. ChoosingTherapy.com. Retrieved from: https://www.choosingtherapy.com/wysa-app-review/
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Sprintis, R. (April 15, 2024). Youper App Review: Pros & Cons, Cost, & Who It’s Right For. ChoosingTherapy.com. Retrieved from: https://www.choosingtherapy.com/youper-app-review/
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